Sector Focus and Industry Vertical Categories

Detty December Emerges as Growth Engine for West African Leisure Economies

Posted on by Newsroom Operations
Detty December Emerges as Growth Engine for West African Leisure Economies

As the year draws to a close, cities across West Africa come alive — not just with festive spirit, but with significant economic energy. The seasonal phenomenon known as Detty December — a period of heightened celebrations, return‑home gatherings by diaspora communities, concerts, nightlife, and holiday tourism — continues to cement itself as a major driver of leisure‑economy growth in the region. In 2024 the economic impact was especially pronounced in Lagos, where official figures…

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Nigerians Shine at TikTok Awards: Rising Stars Gain Global Spotlight

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Nigerians Shine at TikTok Awards: Rising Stars Gain Global Spotlight

Abuja, Nigeria – December 8, 2025 – Nigerian creators have recorded an impressive showing at the 2025 TikTok Awards, securing multiple top category wins and reinforcing the country’s growing influence across global digital culture. The event, which celebrated outstanding creativity and engagement on the platform, highlighted the rising dominance of Nigerian music, comedy, lifestyle content, and short-form storytelling among international audiences. Fast rising artiste Shallipopi emerged as Artiste of the Year following a year of strong…

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Online Betting Boom in Nigeria Raises Regulatory and Social Concerns

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Online Betting Boom in Nigeria Raises Regulatory and Social Concerns

Abuja, Nigeria – December 8, 2025 – Nigeria is witnessing rapid expansion of the online betting industry, driven by widespread smartphone penetration, aggressive digital marketing, and increasing economic pressures that push many citizens toward gaming platforms as alternative income sources. While the sector has become a significant contributor to employment and revenue generation, analysts and civil society groups warn that the fast-growing trend is creating new regulatory and social challenges that demand urgent intervention. Industry observers…

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